For ages I wanted to create a collection of patterns (by ‘collection’ understand a family of patterns that work together in terms of theme and colour) and I got the extra push I needed when I read about the latest UPPERCASE competition.
I finally made some time for it since to take part you had to be able to submit between 5 and 8 patterns that worked well together, which is a lot more than I normally create.
I ended up creating two collections of four designs:
and Walk In The Meadow
If I had to sum up the process I followed, I would say that I made three key creative choices when I designed these two collections:
I chose my theme: back when the competition was taking place, I wanted to draw flowers. Lots of them!
I chose a limited colour palette: for these patterns I decided that three colours (and their hues) worked best. I was in a mood for soft, almost vintagey colours so I chose a soft blue/pink, a golden yellow and white as my key colours.
I set the tone and decided to be bold: I liked how some of the flowers looked when they were really big so I decided that for these two collections I was going to work with two bigger designs, one intricate/slightly more complex design and a supporting, very simple one.
Most importantly, I tried to be free and have fun in the process.
And part of the fun was to see my patterns applied to products! (Unfortunately I didn’t win the UPPERCASE competition; but it didn’t stop me!)
I am not personally what you could call a ‘pug lover’. They breathe loudly, they drool – although you could argue that most dogs do – and they’re freakin’ ugly (no offence if you own a pug or like them). But one of my flatmates does love them to a point that is close to obsession. And it was his birthday a few days ago… So the theme for his birthday card was quite obvious really. A pug.
I have to admit that although I don’t like them it was a fun card to work on. And after several minutes spent drawing them they become sort of cute. Sort of.
Today I paid a visit to Brand Licensing Europe 2014 at the Kensington Olympia.
It was a nice day overall but I couldn’t help being a bit disappointed when I found out that many new characters and heroes that submerge the market nowadays look very poor quality; a lot of them are what I call ‘bad 3D’ illustrations or ‘flat, charmless vector’ ones. What is it about all those gigantic eyes too? Or is it me being old fashioned? Anyway, some of those characters and illustrations made me feel very sad for the new generations of children – it’s like the people who designed them didn’t care about giving the young ones quality (maybe they think that children wouldn’t know the difference anyway?). Where is the magic? Where is the poetry? Where is the enchantment?
There’s only one thing I can add to that: let’s change the world of illustration people! Children do deserve the same quality as adults!
On the bright side, it was quite fun and somewhat surreal to walk past Sponge Bob, Sonic the Hedgehog, Hello Kitty and Peppa Pig’s family (to name but a few). I also talked to some really nice people and was given a free pair of thermal socks (yay!).
It was also fun seeing characters from my childhood and teenage years (Miffy, Moomin, Pokemon, Sailor Moon, …), so fun that sometimes I just couldn’t stop smiling at the memories rushing back into my head.
Some more pics of the day:
So Brand Licensing Europe 2014: some good things and some not so good ones, but definitely fun if like me you feel like a child when you see your childhood heroes.